Advertising, The Truth and Crazy People

200px-CrazyPeopleDVDA number of advertising agencies profess to base their messaging on an undeniable truth. The reality is that everything is spun to suit a promotional purpose.

It’s an old film but the sentiment behind Crazy People is still relevant today. Dudley Moore is put in a mental institute because he starts telling the truth about brands and ends up setting up an agency whilst he’s in there. Here is their pitch for Sony. Much to admire!


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