My second post as b2b digital marketing expert commentator has gone live at SmartInsights.
Email may well be in terminal decline with the next generation of business professionals more likely to rely on SMS and social network messaging if recent research is to believed.
Yet, most B2B companies still use email-based newsletters as a primary way of attempting to communicate with and engaging customers and prospects.
Find out how you can still make email work for your business by clicking through.
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