Links worth a click #1

Links worth a click we 27 May, 2011.

It was an interesting week in digital. Here is my pick of the top stories.

GOOGLE WALLET heralded a new age of cashless transaction. Here is the Guardian’s take on it  and something from Google on how it works.

Staying with GOOGLE but going retro, here is a great guide from Mashable on getting started with Google Analytics.

For CONTENT MARKETERS trying to make some money, Seth Godin’s excellent new publishing initiative Project Domino put out a blog post which discussed the paradox of the paid PDF ebook.

FACEBOOK specific retail pages, or F-commerce, are on the rise. Here is an interesting Econsultancy review of the new Lyle & Scott Facebook
clothing store.

Brand Republic reported this week that brands have been ‘liked’ by 150m Facebook users per day.

There was a big TWITTER development this week which meant that for the first time people can see what you see. It’s going to show up all those guilty pleasures you follow and some you might not want people to know about!

Finally, Lamborghini are considering a new ‘everyday model’ so you should start saving now!

Image: Gearlive.com

My Twitter week (w/e 6 March 2011)

A belated post (everthing seems to be belated at the moment with two boys and a marathon to consider!)

Monday was Oscar’s fall out day, where The Social Network missed out on the biggies. It was fascinating watching the breakfast shows falling over themselves to get a minute with the celebrities attending the post Oscar’s parties. Quite why people like Jamie Oliver and Katie Price were there remains beyond me.

In the Twittersphere, Econsultancy were remarking on another brand penalised for dodgy SEO practice, this time JC Penney. Be warned, like TV licence vans, they get you eventually. New rules on product placement on British TV were unveiled, paving the way for fries with everything.

Tuesday came with news that The ASA is now including online campaigns, websites and email marketing within its policing claims remit.

Wednesday, I headed to Technology for Marketing and Advertising at Earls Court. If you missed my write-ups, head over the BDB Blog or click here and then here. There was still time (and wifi) to pick up the ‘official’ launch of Seth Godin’s new output from his publishing Domino Project, a new book called Poke the Box.

Thursday saw Charlie Sheen‘s Guinness Book of Records entry following his tigerblood enfused Twitter antics hit the mass media.

On Friday, a genius Royal Wedding cash-in was unveiled in the form of two stories centred on new Mr Men character Little Miss Princess. The ever inspiring @oneforty posted a blog on 8 Ways to Use Social Media to Track Your Competition.

What have you been reading and sharing in the last seven days?